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Oh Voyage

Oh Voyage - Image 1

The Challange

Oh voyage had no infrastructure to sell concert tickets directly, leaving them dependent on venues and external platforms that charged high service fees and kept customer data. They needed a complete artistic identity while building direct fan relationships and maximising revenue from every ticket sold.

The Solution

We developed a comprehensive ecosystem including brand design, website and webshop, email marketing, and targeted advertising, while taking ownership of ticket sales ourselves, cutting out costly middlemen and delivering higher revenue directly to the artist.

The Case

What began as a brand identity project evolved into a complete artistic partnership. By understanding Oh Voyage's musical philosophy as the balance between calmness and chaos, tradition and innovation - we created a visual ecosystem that communicates their essence across every touchpoint, from album,EP and single covers to concert stages.

Oh Voyage

Today, we function as Oh Voyage's creative partner, providing ongoing visual production, email marketing, and advertising support. Our collaboration demonstrates how sixtynine.agency helps emerging artists build professional presence rapidly through integrated brand strategy and content production.

Website and webshop

Oh voyage needed a digital home to serve fans, industry professionals and merchandise sales while reflecting their identity.

What we did:

  • Designed a complete website experience optimized for mobile-first audience engagement

  • Created intuitive navigation for tour dates, music, shop, and booking inquiries

  • Built an integrated webshop for vinyl and merchandise sales

Oh voyage website landing page tickets

Video production, photography and art direction

Professional visual content was essential to showcase Oh voyage’s concert perfomances and build their audiences cross platforms. From album covers to social media.

What we did:

  • Produced full music videos and concert videos

  • Organised an directed photoshoots for singles, albums and press

  • Shot behind-the-scenes content for social media engagement and advertising

  • Delivered optimized content formats for Spotify, Youtube, Instagram and advertising

Concert advertising

Building audience attendance required strategic social media campaigns that targeted the right listeners across European markets.

What we did:

  • Developed effective social media advertising strategy

  • Produced ad-specific video and image content

  • Optimised campaigns based on performance data

Email marketing

Building direct fan relationships was essential for promoting releases, tours and merchandise independently from social media algorithms.

What we did:

  • Implemented professional email marketing infrastructure

  • Designed email templates for announcements and releases

  • Established list growth strategies through website and live events

  • Integrated performance tracking for optimization

email marketing concert tour

Visual identity development

What we did:

  • Developed a comprehensive brand identity, including logo, typography, and colour scheme

  • Designed brand guidelines ensuring consistency across all platforms

Results and impact

The transformation delivered measurable results:

  • 2,000 + email subscribers collected through strategic list building

  • Complete e-commerce platform enabling direct merchandise and vinyl sales

  • Content library built for ongoing promotion

  • 11 stop tour across four counties - filling all venues

Beyond metrics, our work has given Oh Voyage the infrastructure to build direct fan relationships independent of social media platforms. They now control their audience communication, generate revenue through their own webshop, and have a distinctive visual identity that sets them apart in the electronic music scene.

Partnership today:

Our collaboration with Oh Voyage continues to evolve as their career grows. This partnership shows how sixtynine.agency helps artists move from emerging talent to professional presence through integrated creative solutions.

Oh Voyage | sixtynine.agency